Data & Business Intelligence Analyst job in karachi

Full time On-site @Get Licensed in Business Development , in Employment Firms , in Services
  • Karachi, Sindh, Pakistan, 75700
  • Post Date : May 25, 2023
  • Apply Before : July 15, 2023
  • Salary: Negotiable
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Job Detail

  • Job ID 14181
  • Experience 3 Years
  • Gender MaleFemaleTransgender
  • Industry Development
  • Qualifications Bachelor’s Degree

Job Description

Key Responsibilities:

  • Aggregating data from multiple sources, creating reliable databases/data systems & identifying and filling knowledge gaps
  • Work closely with Operations and Marketing teams to produce dashboards in order to tell the narrative of performance across the digital landscape
  • Design, execute and analyse A/B tests to optimize various aspects of our business, including but not limited to product pages, landing pages, and user flows.
  • Performing deep-dive analyses of digital campaigns and developing an understanding of the business’s commercial goals
  • Develop a deep understanding of customer behaviour and preferences through the analysis of on-site data, user feedback, and customer journey mapping.
  • Use analytical tools such as Google Analytics, Heap, MIxpanel and MS Power BI to generate actionable insights and recommendations.
  • Collaborate with cross-functional teams to implement data-driven changes to improve website performance, conversions, and overall customer satisfaction.
  • Continuously monitor and analyse site performance metrics, and report on KPIs to inform decision-making and measure the effectiveness of A/B tests and other initiatives.
  • Identify new opportunities for A/B testing and on-site data analysis, and contribute to the development of best practices for testing and optimization.
  • Stay up-to-date with industry trends and best practices in e-commerce analytics and A/B testing to ensure our organization remains competitive and data-driven.

Required Skills:

  • Strong commercial experience working with Google Analytics, Google Big Query, Google Tag Manager, GA4 & MS Power BI
  • Fluency in SQL & MS Excel is necessary
  • Experience designing, executing, and analyzing A/B tests.
  • Bachelor’s degree in Computer Science, Engineering, Math, Finance, Accounting, Economics, Statistics, or equivalent work experience.
  • Proficiency in analytical data manipulation on large marketing databases and external data sources
  • Implement BI reports based on the above requirements.
  • Set up and maintain BI tools, infrastructure, and integration with company data sources.
  • Knowledge of Agile process and principles SDLC (Software Development Life Cycle) Experience is a plus.

Required Experience: At least 3+ years of experience, preferably in E-commerce


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