Responsibilities:
The Copywriter will be responsible for the following:

• Identifying and targeting specific audiences.
• Writing content with a focus on SEO/SEM.
• Editing existing copy to ensure quality assurance.
• Ensuring consistency in style, tone, fonts, and images.
• Staying up-to-date with the latest industry trends.
• Coordinating with the marketing team to illustrate articles.
• Collaborating with designers to implement copywriting best practices.
• Researching industry-related topics.
• Writing clear marketing copy to promote products/services.
• Preparing well-structured drafts.
• Proofreading and editing blog posts before publication.
• Submitting work to editors for input and approval.
• Conducting simple keyword research and using SEO guidelines to increase web traffic.
• Updating website content as needed.

Required Skills:

• Bachelor’s degree in English, Journalism, Marketing, or a relevant field.
• Ability to meet deadlines.
• Portfolio of published articles/blogs and marketing materials.
• Experience conducting research using multiple sources.
• Experience writing for UK-based audiences (preferred).
• Familiarity with web publications.
• Excellent writing and editing skills in English.
• Good communication and interpersonal skills.

Required Experience: 2+ years of experience in marketing copywriting, preferably with a marketing or creative agency.

Salary & Benefits: The company offers a market-competitive salary, health benefits (OPD+IPD), annual leaves, and learning & development opportunities.